Hyper Distill Audience Intelligence

The Trended Audience:
Who They Are & What They're Into

Internet-native entertainment seekers who mix meme fluency, celebrity obsession, comfort-first taste, and rugged side interests into a distinctly chaotic mainstream identity.

This is the person who flips from Memezar and King Bach to Tasty Vegetarian, Crumbl, and celebrity gossip, using the internet as both group chat and mood regulation.

People Who Like Trended Also Love:

Ranked by audience overlap - what makes this audience distinctive

Brands
Cozy EarthHome & Lifestyle
CrumblFood & Beverage
Louis VuittonFashion & Apparel
Trader Joe'sRetail & E-Comm
Celebrities
DiddyMusician
Steve HarveyComedian
Kourtney Kardashian BarkerReality TV Personality
Creators
King BachComedy & Sketch
Cameron HanesFitness & Health
Mason SmithLifestyle & Vlog
David GogginsFitness & Health

Trended’s audience lives at the intersection of internet-native absurdity and surprisingly grounded aspiration - they bounce from Memezar, Epic Funny Page, and King Bach to Cozy Earth, Trader Joe’s, and Louis Vuitton, which suggests people who use humor as a daily language but still shop with a clear sense of comfort, taste, and status. You see their real priorities emerge when looking at their pull toward Tasty Vegetarian, Cameron Hanes, David Goggins, and celebrity worlds like Jessica Biel, John Cena, and Kourtney Kardashian Barker - a mix that points to consumers who want entertainment that feels chaotic and shareable, but a personal life that feels optimized, attractive, and culturally in the know. The unexpected twist is how neatly hood humor, wellness discipline, plant-based curiosity, and gossip fluency sit together here, revealing an audience that does not separate irony from self-improvement - they want the joke, the glow-up, and the group chat relevance all at once.

What you're not seeing

This is based on 55 total affinities - including:

  • The exact influencers this audience trusts
  • The podcasts and media they overindex on
  • High-probability partnership targets
  • Underserved acquisition channels
Unlock full report →

The Behavioral Divide

At the core of this consumer base is a distinct contradiction: they bounce between the bargain-bin intimacy of Trader Joe's, Crumbl, and endlessly scrollable meme chaos like Memezar, Ight Memes, and Epic Funny Page, while still being magnetized by the polished fantasy of Louis Vuitton, E! News, Kourtney Kardashian Barker, and Ryan Reynolds. They want the internet to feel like the group chat and the red carpet at once - lowbrow, high-gloss, relatable, aspirational, and never forced to choose between being in on the joke and dressing it up for the feed.

Audience Snapshot

Estimated demographics - inferred using mixture of experts on media affinities

Age
29.6 - 37.0
Avg: 32.6
HHI
$57K - $126K
Avg: $100K
Gender
56% male
56% M / 44% F
Geography
44% urban
44% urban, 44% suburban, 11% rural

Identity Clusters

The distinct micro-tribes driving this brand

The Chaos Scroll Connoisseur
They treat the internet like a late-night variety show - bouncing from absurd jokes to celebrity mess to weirdly specific facts with the instincts of someone who always has the perfect post to send the group chat.
Meme / Internet HumorCelebrity Lifestyle / GossipStand-Up ComedyMusic Appreciation
The Main Character Gym Savage
They are equal parts discipline and spectacle - the friend who talks mindset, trains like a machine, and still wants every win to feel cinematic.
Biohacking / LongevityCombat Sports / UFC / MMA (Fan)Basketball (Street / Amateur / Rec)Mainstream Sports Media
The Side-Quest Otaku
They live in a world of fandom rabbit holes - part anime obsessive, part gamer, part streamer native, always one recommendation away from a full-blown obsession.
Anime / MangaConsole GamingEsports / Game StreamingEDM / Club Culture (Fandom)
The Backyard Renegade
They dream in horsepower and open air - the person who can talk hunting, tuned engines, and escape plans like all three are part of the same personality.
HuntingCar Restoration / Auto TuningAutomotive & MotorsportTravel / Exploration
The Mystic Meal-Prep Realist
They balance practical routines with just enough cosmic curiosity - making dinner, reading the vibe, and quietly trying to build a better life without making it a whole speech.
Astrology / Tarot / MysticismPlant-Based CookingEveryday Home CookingSuburban Family LifeInvesting / Finance

The Data vs. The Narrative

It is easy to look at this group and see a stereotype, but the data proves they are actually hybrid culture-switchers who use meme content as the meeting point between wildly different identities - the same people who follow Epic Funny Page, Memezar, and King Bach also show up for Tasty Vegetarian, Cozy Earth, Trader Joe's, Cameron Hanes, David Goggins, anime, hunting, biohacking, astrology, and celebrity gossip. What most people miss is that this is not a young, chaotic internet fringe but a late-millennial audience spread across urban and suburban life, with tastes that move easily from Louis Vuitton to Crumbl, from WorldStar Hip Hop to Country Hub, from John Cena and Steve Harvey to plant-based cooking and suburban family life - which means their humor works because it bridges lifestyle tribes that usually do not sit in the same room.

Top Audience Affinities

Showing 10 of 55 affinities - unlock the full breakdown

  • 11. Blowing Fact10569x · Media & Entertainment Org
  • 12. Comedy Slam8694x · Media & Entertainment Org
  • 13. Jessica Biel6583x · Celebrity / Artist
  • 14. Mason Smith6398x · Creator / Influencer
  • 15. Diddy6048x · Celebrity / Artist
  • 16. John Cena5542x · Celebrity / Artist
  • 17. Steve Harvey5139x · Celebrity / Artist
  • 18. Ight Memes5121x · Media & Entertainment Org
  • 19. Zac Efron4325x · Celebrity / Artist
  • 20. Memezar4130x · Media & Entertainment Org
  • 21. WorldStar Hip Hop3989x · Media & Entertainment Org
  • 22. Funny Hood Vidz3960x · Media & Entertainment Org
  • 23. Stephen Curry3786x · Athlete
  • 24. Britney Spears3667x · Celebrity / Artist
  • 25. Kourtney Kardashian Barker3501x · Celebrity / Artist
  • 26. Kate Hudson3374x · Celebrity / Artist
  • 27. E! News3343x · Media & Entertainment Org
  • 28. Jason Momoa3312x · Celebrity / Artist
  • 29. Blake Lively3026x · Celebrity / Artist
  • 30. Ryan Reynolds2817x · Celebrity / Artist

Turn This Audience Into a Strategy

Full affinities, media map, influencers, and activation playbook.

Activation Ideas

Non-obvious, high-leverage moves for this audience

Build a recurring meme-to-meal franchise with Tasty Vegetarian and Trader Joe's on Instagram Reels and TikTok, where viral jokes from Trended get remixed into plant-based snack hacks and chaotic comfort-food posts.

This audience does not just like humor pages - they also cluster around plant-based cooking, everyday home food rituals, and suburban lifestyle cues, so food becomes a stealthy way to turn passive meme consumption into habitual engagement.

Buy and co-create on Hood Ratchet TV, WorldStar Hip Hop, Ight Memes, Memezar, and Funny Hood Vidz instead of polished entertainment media, using reactive celebrity-caption formats tied to John Cena, Steve Harvey, Britney Spears, and Kourtney Kardashian Barker.

Their attention lives in culturally fluent, low-gloss humor ecosystems where gossip, absurdity, and recognizable celebrity faces travel faster than branded creative, making these pages a more native growth surface than mainstream publisher inventory.

Turn Insight Into Action

Activation ideas, media, and partnerships backed by real data.

How to Use This

For Marketers

Find partnership opportunities, media placements, and influencer alignments that actually match your audience.

For Founders

Identify adjacent audiences for expansion, understand who your customers really are beyond your own analytics.

For Creators

Understand your audience's identity - what brands they trust, what content they consume, and what drives their attention.

Similar Audiences to Explore

If you're interested in this audience, you should also look at

BetchesRelatable humor, celebrity chatter, highly shareable internet culture
Barstool SportsMeme-native sports banter with bro-comedy energy
The Shade RoomFast celebrity gossip, viral discourse, communal reactions
Dude PerfectMainstream humor, sports spectacle, broad social sharing
ChipotleCasual indulgence fits trend-driven, socially expressive audiences
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